Archives 2021

Nichol August 11 2021

Presentation AbstractReflective Liquid Crystal Displays (RLCDs) provide unique opportunities for low-power sunlight-readable displays. The manufacturing is well-established and cost-effective. The performance in bright ambient environments is competitive with some of the best displays today at a fraction of the power. However, under low ambient lighting, the displays appear gray and washed out. The industry’s solution has been to make the RLCDs partially transmissive and use a backlight. These “transflective” LCDs sacrifice much of the power, color and cost advantages of a purely...

Balram July 14 2021

Presentation AbstractCurrent approaches to AR Glasses face technology limitations that force a fundamental trade-off between performance and form factor. Some have prioritized form-factor and produced a "smart-watch-on-the-face" while others have attempted a compromise that resulted in neither a compelling experience nor an acceptable form-factor. AR attempts to hack the way we see reality, placing virtual objects in the real world around us. Our visual system is highly evolved and interacting with it in an unnatural form creates distraction and discomfort. Truly immersive AR addresses...

Reit and Semenza June 16 2021

Presentation AbstractDuring this special BASID seminar, we have some prominent experts in the field come in to give their take on Display Week 2021. Radu Reit, Chair of Marketing with the SID, will cover the successful outcomes of Virtual Display Week 2021 and how SID was able to reach an audience of more than 10,000 for the first time using the new and improved virtual platform. Paul Semenza will summarize display market updates and highlight industry and technology developments presented at Display Week. Sihui He will summarize the many exciting developments in the field of near-eye...

Wood May 12 2021

Presentation AbstractThis presentation will outline the selection, use and operation of the E Ink display in Reviver’s Digital License Plate (DLP). Reviver, creators of the world’s first Digital License Plate, has sponsored legislation, defined the market, as well as designed and brought to market the DLP. Used in place of the traditional metal license plate, the DLP provides for automated registration management and compliance as well as providing flexibility in the display of the plate information and personalization. Robert Wood, Reviver’s President and CEO, will present on the...

Frayne April 14 2021

Presentation Abstract While the world has been fascinated by holographic and light field technology, Looking Glass Factory is the first company to ship consumer-ready, multi-viewer light field displays. Looking Glass displays have been garnering attention since they first launched back in 2018. More recently, the personal holographic display, Looking Glass Portrait, received ~10,000 orders via a crowdfunding effort. With this talk, Looking Glass Factory CEO, Shawn Frayne, will dive into the technology and provide an inside view of how the displays work and what makes them different, from...

Morel March 10 2021

Presentation Abstract Inventor of the Street Furniture concept in 1964, JCDecaux progressively became #1 worldwide in outdoor advertising, and continues to innovate for brands and for people, developing 3 areas of business: street furniture, transport advertising and billboard advertising. In this seminar we explore how JCDecaux uses its internal capabilities of engineering to integrate innovative technologies to help develop the business and the services. Thomas MorelMr Morel is in charge of prospective and emerging technologies in order to further develop the business. His primary focus...