Highlights from Display Week 2023

Sweta Dash, Founder and President at Dash-Insights and Sihui He, Physicist at Applied Materials

Presentation Abstract

Every year BASID invites industry experts to give their thoughts and insight on products and technologies that were showcased at Display Week 2023. This year we are pleased to welcome Sweta and Sihui to share with us their take on Display Week 2023!

Sweta Dash: Emerging Display Technologies at SID Display Week 2023
DisplayWeek 2023 showcased products based on emerging display technologies (such as OLED, QD OLED, MiniLED, MicroLED, MicroOLED (SiOLED), Light Field Display..) and discussed technology advancements and trends through keynote sessions, seminars, symposiums and Business conference.

What will be the market implications of these technology development trends? Can these developments and innovations for next gen products drive future demand growth? This presentation will discuss emerging display technology trends and implications for various application markets (TV, monitor, notebook, tablet, smartphones, auto, AR/VR and others).

Sihui He: AR/VR at Display Week 2023
Display Week 2023 showcased different displays and optics for AR/VR. This presentation will put the main technologies together, explain how they work, and compare those technologies.

Sweta Dash, President, Dash-Insights

Sweta Dash is the Founder/President of Dash-Insights, a market research consulting firm based in San Jose, California, USA. It provides actionable insights for the Display Industry.

She has over 30 years of experience in the Display Industry market research. Her expertise spans the entire spectrum of Display technologies and application markets. She has authored numerous articles and is a well-known keynote speaker for major global industry events. She is a highly sought-after consultant. She regularly writes articles on display markets and technologies in the “Display Daily” Publication.

Prior to starting Dash-Insights, Sweta was the Senior Director of Display Research, and Strategy at IHS Technology, and was the head of applied research, consulting and strategy. During her years at IHS and iSuppli, she was exceptionally accurate in forecasting LCD supply, demand, pricing, and technology adoption.

Sweta holds a Bachelor of Arts (Hons.) and a Master of Arts in Economics from the University of Toronto, Canada.

Sihui He, Physicist, Applied Materials

Sihui He is currently serving as Vice Chair for Bay Area Chapter of SID (BASID), and she is a physicist in Applied Materials, working on waveguides for Augmented Reality (AR)/Mixed Reality (MR) glasses.

Sihui has been in the AR/MR industry for 8 years. She began her AR/MR journey in 2015 in Microsoft HoloLens team, which developed the first all-in-one mixed reality (MR) headset. She worked on the development of future generations, aiming to improve waveguide efficiency, generate true 3D image with varied focus depth, and to solve occlusion problem of the outside world. These three topics remained to be major challenges for AR display today.

In 2017, Sihui joined DigiLens. There she developed waveguide simulation tools from scratch, then used these tools to design AR glasses as well as the fabrication optics. These simulation tools, waveguide design and fabrication were successfully licensed/transferred to customers.

She joined Meta Reality Lab Research in 2020. She worked on both AR and VR (virtual reality) there. She was the tech-lead of AR waveguide future technology development. She also led the development of a high efficiency VR display from concept to prototype.

Sihui holds a Bachelor of Information Engineering from Zhejiang University in China, and a Ph.D. in optics from University of Central Florida, under supervision of Prof. Shin-Tson Wu in CREOL and Prof. Jiyu Fang in Department of Materials Science and Engineering. Her graduate research focused on liquid crystal biosensors.