Speaker: Greg Moon, MD, MBA, CMO, popSLATE
Title: Always On, Everywhere

Abstract: popSLATE pioneered the always-on mobile experience with its ePaper smart screens connected to popular apps on the phone. This talk will cover the company’s design process and its ‘lean’ approach to the technical & business challenges it has faced as a small start-up. Throughout its journey, the company has leveraged two crowdfunding campaigns, a stint in the ‘Shark Tank’, several investors from two continents, and a quiver of emerging tools for earlier-stage hardware companies. The speaker will also unveil plans for popSLATE’s third-generation product, the next chapter in the company’s quest for ‘always-on, everywhere.’

Speaker Biography: Greg leads marketing and business development at popSLATE Media, Inc. He successfully launched popSLATE 1 to global customers and has crafted the narrative around the connected smart screen category since its inception. More recently, Greg introduced popSLATE 2 to market, which has generated nearly $2M in pre-sales and will launch later this year. Previously, during 8 years at Proteus Digital Health, he led the product strategy and team for two first-in-class ‘digital medicines’ offerings, then launched the company’s first product in the United States. He received a BS and MD from Stanford University, and later an MBA from the University of California at Berkeley. Among other advisory roles in the connected health industry, Greg previously served as a leadership board member for the World Economic Forum’s Workplace Wellness Alliance.

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